advanceinvestigation.co.nz

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.advanceinvestigation.co.nz/

Character length : 31

Title

Welcome | Advance Group

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://advanceinvestigation.co.nz/robots.txt

User-agent	Disallowed for the search engines
*	/database/ /includes/ /misc/ /modules/ /sites/ /themes/ /scripts/ /updates/ /profiles/ /xmlrpc.php /cron.php /update.php /install.php /INSTALL.txt /INSTALL.mysql.txt /INSTALL.pgsql.txt /CHANGELOG.txt /MAINTAINERS.txt /LICENSE.txt /UPGRADE.txt /admin/ /aggregator/ /comment/reply/ /contact/ /logout/ /node/add/ /search/ /user/register/ /user/password/ /user/login/ /?q=admin/ /?q=aggregator/ /?q=comment/reply/ /?q=contact/ /?q=logout/ /?q=node/add/ /?q=search/ /?q=user/password/ /?q=user/register/ /?q=user/login/

User-agent

Disallowed for the search engines

/database/
/includes/
/misc/
/modules/
/sites/
/themes/
/scripts/
/updates/
/profiles/
/xmlrpc.php
/cron.php
/update.php
/install.php
/INSTALL.txt
/INSTALL.mysql.txt
/INSTALL.pgsql.txt
/CHANGELOG.txt
/MAINTAINERS.txt
/LICENSE.txt
/UPGRADE.txt
/admin/
/aggregator/
/comment/reply/
/contact/
/logout/
/node/add/
/search/
/user/register/
/user/password/
/user/login/
/?q=admin/
/?q=aggregator/
/?q=comment/reply/
/?q=contact/
/?q=logout/
/?q=node/add/
/?q=search/
/?q=user/password/
/?q=user/register/
/?q=user/login/

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Welcome | Advance Group

Character length : 23

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 34%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	2	8	0

Heading structure in the source code

<H4> Welcome
<H5> Investigation - Company Director - Mark Keaney
<H5> Assessing - Company Director - Greg Frost
<H4> Our Difference | What you get when you work with us
<H5> Integrity.
<H5> Experienced and Qualified People.
<H5> A Focus on Service.
<H5> Smart Systems and Technology.
<H5> 24 Hour on Call Service.
<H5> Proven Disaster Management and Expertise.

Word cloud

service9
claims7
investigation6
all5
services5
assessing5
management4
customer4
claim4
team4
we’re4
new3
people3
business3
zealand3
tauranga3
network3
assessors3
best3
technology3
smart3
advance2
work2
qualified2
company2
provide2
director2
client2
successfully2
proven2
experience2
investigators2
professional2
field2
innovative2
clients2
expertise2
customers2
systems2
quality2
integrity2
insurance2
extensive2
call2
centralised2

Keyword matrix

word	title	descriptions	heading
service
claims
investigation
all
services
assessing

Two Word cloud

you can2
new zealand2
their field2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 3 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

7.80

Flesch Reading Ease

55.00

Coleman Liau Index

12.00

Automated Readability Index (ARI)

7.60

Dale–Chall Readability

6.90

SMOG Index

11.20

Spache Readibility

5.00

Number of letters

2789

Number of words

537

Number of sentences

Average words per sentences

Number of syllables

905

Syllables in words

931

Average syllables in words

1.69

Number of words in first three syllables

113

Percentage of word / syllables

21.04

Words not in Dale-Chall easy-word list

219

Words not in Spache easy-word list

151

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 890px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

3,099 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.advanceinvestigation.co.nz/misc/jquery.js
http://www.advanceinvestigation.co.nz/misc/drupal.js
http://www.advanceinvestigation.co.nz/sites/all/modules/sifr/sIFR2.0.2/sifr.js
http://www.advanceinvestigation.co.nz/sites/all/themes/advance/js/jquery.innerfade.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 8 different links.
Internal links: 7
External links: 1

External links:

Link text (anchor)	Link strength
Rebu

Internal links:

Link text (anchor)	Link strength
http://www.advanceinvestigation.co.nz
Advance
Assessing
Investigation
investigation
assessing
Advance Group

Website security

120.138.30.139

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

appletondesign.co.nz

claimwatch.co.nz

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H4 : Welcome, ( 434px from top )
H5 : Investigation - Company Director - Mark Keaney, ( 601px from top )
H5 : Assessing - Company Director - Greg Frost, ( 720px from top )
H4 : Our Difference | What you get when you work with us, ( 857px from top )
H5 : Integrity., ( 914px from top )
H5 : Experienced and Qualified People., ( 1033px from top )
H5 : A Focus on Service., ( 1152px from top )
H5 : Smart Systems and Technology., ( 1253px from top )
H5 : 24 Hour on Call Service., ( 1372px from top )
H5 : Proven Disaster Management and Expertise., ( 1455px from top )

Typos

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SEO report of advanceinvestigation.co.nz

Welcome | Advance Group

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

Sites on same ip

appletondesign.co.nz

claimwatch.co.nz